Treating professions as mere businesses comes at a cost to society.

Supposedly, calling patients, clients and students "customers" was going to make them "king", empowered. But that's not what really resulted.

With modern surveillance-based business methods, the customer is the puppet king who reigns symbolically, whose every act is managed and controlled by the "servants". The extreme case is the medical business today in the US, where hospitals and doctors look for every opportunity to trick and cheat the customer.